Nicotine formula used by e cigarette maker Juul is nearly identical to the flavor and addictive profile of Marlboro cigarettes : r science Did you know one Juul pod is nearly equal to one pack of cigarettes? According to a study published in the National Library of Medicine, one JUUL pod appears capable of delivering Juul Ban: Adult Ex Smokers Say They May Pick Cigarettes Back Up Poison center warns of JUUL use; 1 pod has 5% nicotine or 1 pack of 20 cigarettes